Small Business Snapshot: Morelos Supermarket

Carolina Coronel, owner of Morelos Supermarket, 1931 Shorter Avenue. (Doug Walker, RN-T)

Carolina Coronel, owner of Morelos Supermarket answers the questions for today’s Small Business Snapshot.

What is the primary purpose of your business?

To give good service and have our clients satisfied.

What is the business background of the owners?

Since 2003. I started my own business in South Carolina. With time, I’ve gained experience and I’ve bettered my work.

Why did you start (or purchase) this particular business?

I purchased this business because I moved to the State of Georgia and I liked the city of Rome. I felt it was a nice business to invest time and money on.

What makes your business unique?

It has a grand variety of products. We have a meat department where we sell fresh pork, steak, seafood and chicken. We also have many products from Mexico and Central America. We have a very well sorted fruit and vegetable department. We have a restaurant inside the supermarket with great food and service. We also sell snow cones and ice cream made with natural fruit. They are super good and a must try.

What do you enjoy most about your chosen profession?

I enjoy learning about other people’s culture. With the great variety of products we have, there is a lot of people from different countries that come shop at the supermarket.

What has been the biggest or most interesting challenge to overcome as a small business owner?

I would say that the biggest challenge I had to overcome was being a woman and making my business happen on my own. There are still many male chauvinists who think that women cannot overcome things without a man’s help or guidance.

Is there anything else you’d like to share with our readers?

We ask that you come enjoy our delicious food, our grand variety of products and our great atmosphere.


Business Age: 6 years

Owner: Carolina Coronel

Location: 1931 Shorter Ave.

Employees: 14

Telephone: 706-292-0520

Hours: 8 a.m. - 10 p.m.

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