The new Sonoraville video scoreboard (in diagram above) will be 20 feet high by 25 feet wide and feature a 12 by 20 foot LED Electronic Message Center as well as several advertisement slots. (Contributed, Sonoraville Athletic Booster Club)

The gameday experience this Fall at Sonoraville is getting a little upgrade.

The Sonoraville High Booster Club announced on Wednesday that a new high-tech video scoreboard (or Jumbotron) will be installed this Summer and is expected to be ready in time for the 2017 season.

Sonoraville High athletic director Brent Mashburn said the school has been looking into getting a new scoreboard, and this option was the best fit they found.

“It was one of those things where we were in need of a new scoreboard after having some issues with ours over the last couple years, and we looked at a lot of options,” said Mashburn. “The more we looked into it, it just seemed like this was a good move for us, and we’re excited about it.”

The scoreboard is being produced by Daktronics and will be 20 feet high by 25 feet wide with a 12 by 20 foot video board or ‘LED Electronic Message Center. According to Mashburn, the video board will not feature a live feed of the game or instant replay but instead will be used to show graphics, advertisements, highlights from previous games and other various videos.

Mashburn said he has been thrilled with the response by the community and looks forward to what the new scoreboard will add to the experience on Friday nights.

“It’s been really good,” said Mashburn. “The community and folks that have been involved in making it happen have been great. Everyone is excited. The kids are excited. The support has been great.

“It will bring a little more atmosphere to the game. You go into looking into a project like this wondering if you can make it all work, but everyone that has been a part of it has been 100 percent on board and ready to go with it.”

The scoreboard project will be funded by the Sonoraville Athletic Booster Club and by advertisers that will be displayed on the scoreboard once it is installed. Mashburn said several businesses have already expressed interest in sponsorship or advertising on the scoreboard, but any other local businesses that are interested should contact the Booster Club to find out about those opportunities.

Mashburn said the scoreboard will be shipped to Sonoraville High the first of August and should be installed and ready to go by the time the Phoenix play their preseason scrimmage against cross-county rival Gordon Central on Aug. 11. The team will open the regular season on the road at Model on Aug. 25, but will return the following Friday (Sept. 1) to host Cass in their home opener.

“That’s the plan…for it to be up and ready beginning with our scrimmage,” said Mashburn. “Barring any setbacks, we should have it ready to go by then.”

Sonoraville will enter the 2017 season looking to continue their strong surge over the last several seasons. They have been to the State Playoffs each of the last four years and have advanced to the second round that last two years.

They will go into the Fall with a new head coach as Denver Pate enters his first year at the helm. Pate, who served as offensive coordinator the last two seasons, took over for Jim Kremer in April, following Kremer’s resignation after three years on the job.